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How to Price Your Home

09/6/24  |  Kip Barnard

For a Fast, Successful Sale

If you’re thinking about selling your home in San Jose, one of the most important decisions you’ll make is setting the right price. Price your home too high, and you’ll scare off buyers. Too low, and you leave money on the table. So, how do you find that sweet spot?

 

I’ve put together a quick video to walk you through how to price your home effectively for today’s market.

 

Watch it here:


Why Pricing Matters

 

Price is the first thing buyers look at. Here’s why getting it right matters:

  • Overpricing Limits Buyers: Even pricing your home just 5% above market value can cut your potential buyer pool in half.
  • The Right Price Creates Urgency: Homes priced competitively generate more interest and can lead to multiple offers.
  • Timing is Key: Your home will get the most attention in the first few weeks on the market. A well-priced home will sell faster and for more.

How We Find the Best Price

 

I’ll prepare a Comparative Market Analysis (CMA) that looks at:

  • Recent sales
  • Current listings
  • Pending sales
  • Homes that didn’t sell (and why)

 

This data, combined with my local market expertise, ensures we set the right price to attract buyers and meet your financial goals.


Don’t Overprice Your Home

 

While it’s tempting to start high and “test the market,” overpricing often backfires:

  • You Lose Momentum: The first few weeks on the market are crucial.
  • Homes Sit Longer: If your home lingers, buyers start to wonder what’s wrong.
  • You Help the Competition: Homes priced correctly will sell faster, making yours look overpriced by comparison.

Thinking of Selling?

 

Contact me today for a free consultation, and let’s talk about how we can get your home sold quickly and for the best price.